The Journey — Aman Khan

A note, briefly

Twenty-four. Already on year seven.

My first venture was a 2,500 square foot cafe-cum-bar in Ghaziabad. I was seventeen. Nobody told me it was a bad idea, mostly because I never asked.

Two years later I opened a 7,000 square foot luxury nightclub inside the Eros Hotel in South Delhi. I ran it for five years. It is closed now. It taught me everything I will ever need to know about how people behave when the lights are low and the standards are high.

Today I run a creative production studio in Noida, a luxury streetwear house being built from a blank page, two new hospitality ventures in development, and a Dubai-mainland AI & Web3 sister company.

None of it was announced. Most of it was decided alone, at 2 AM, in a room with no one else in it.

A short timeline

Seven years, condensed.

2018 · Age 17

The first venture — Ghaziabad

A 2,500 square foot cafe-cum-bar in Ghaziabad. The first time I learned that running a venue is mostly running people. The first time I learned that no plan survives the second weekend.

2020 · Age 19

A creative studio in Noida

Founded a premium creative production company in Noida. It became the operational spine that would later build, brand, and launch everything else in the portfolio.

2020 · Age 19

The 7,000 sqft nightclub at Eros Hotel

Opened a luxury nightclub at the Eros Hotel in South Delhi — one of the city’s defining nightlife venues of its era. Operated it for five years before closing it on my own terms. Press in The Print, ANI, and The Statesman.

2025 · Age 23

A Dubai-mainland sister company

Launched an AI & Web3 studio out of Dubai — intentionally kept separate from the creative work in India, so each side could be built without compromise to the other.

2026 · Age 24

A streetwear house, two new venues, and a quiet portfolio

Built a luxury streetwear brand from a blank page. Two new hospitality ventures in development — Vagator and Pune. Multiple internal brands operating under one ecosystem. No announcements.

Coming Soon

The first venture that will not make money

An NGO for mental health in India. The one venture I am building for a reason that has nothing to do with revenue. Quiet launch when it is ready — not before.

How I work

Four things I do not negotiate on.

i. Build, do not announce.

Nothing gets a launch post until it has run for at least three months. I would rather have a smaller audience that respects the work than a bigger one that watched the announcement.

ii. Hire on hunger, not on rsum.

The people I work best with have something to prove and nothing to fall back on. Comfortable people make comfortable companies.

iii. Quality, never speed.

I have never been the fastest in any room. I have always been the most willing to ship something twice if it was not right the first time.

iv. Decisions get made alone.

Committees produce committee-shaped companies. Most of my best decisions were made at 2 AM in a room with no one else in it. I will keep it that way.

Seven years. Quiet ones.